Object First’s channel program earns recognition in the 2025 CRN Partner Program Guide for driving partner growth and profitability. With a 262% YoY increase in transacting partners, enhanced tiers, and new incentives, Object First continues expanding its global ecosystem. Learn more at objectfirst.com.
Object First’s Pete Hannah has been named to the 2025 CRN Channel Chiefs list for his leadership in expanding the EMEA partner ecosystem. Since joining, he has driven growth across 20+ countries, launched a partner program, and strengthened channel enablement.
TD SYNNEX partners with Object First to distribute Ootbi, a ransomware-proof backup storage appliance for Veeam users in the UK and Ireland. This collaboration enhances data protection, offering Veeam partners secure, simple, and powerful backup solutions with expert support.
Object First’s VP of Sales Americas, Harry Kurland, has been named to CRN’s 2025 Channel Chiefs list for his leadership in expanding the Americas partner ecosystem. Under his guidance, Object First saw a 200% increase in transacting partners and launched new initiatives to enhance ransomware-proofing for Veeam backups. Read more at CRN.com/ChannelChiefs.
Object First saw remarkable growth in 2024, achieving a 389% increase in global bookings and expanding its customer base by 374%. Key milestones included new strategic partnerships, a 262% rise in transacting partners, and industry accolades. With strong momentum, the company is poised for continued success in 2025.